1985 advertisements by the Lord, Geller, Federico, Einstein agency
New York Magazine, June 8, 1987… Dissatisfied with the work of its advertising agency, Ted Bates, the
magazine has gone back to its old agency, Lord, Geller, Federico, Einstein.
It, in turn, is bringing back the old advertising line “The New Yorker, yes,
The New Yorker.” …
1993 advertisement with new fonts in the style of The New Yorker alphabet
Lewis Allen’s wood-cut alphabet for his book, Journeys To Bagdad (1915),
was the source for Rea Irvin’s 1925 alphabet for The New Yorker magazine.
was the source for Rea Irvin’s 1925 alphabet for The New Yorker magazine.
