Monday, May 26, 2014

Creator: Michael Bartalos


Rubber Stamps
The 5 & Dime

8-page catalog from the 
late-1980s or early 1990s
6.3125 x 10 inches
16 x 25.4 centimeters


Guide
April 1997
Illustrated by Michael Bartolos
Warner Bros. Records promotional CD




Business Card
225 East 10th Street
New York City

(Updated March 18, 2017; next post on Monday: J.L. Frazier

Monday, May 19, 2014

Typography: Only in New York, March 1990


Only in New York
The Newsletter of the New York City
Transit Authority
March 1990

Six postcards in an accordion fold,
free for the asking at token booths

Front

Back
(Next post on Monday: Michael Bartalos)

Monday, May 5, 2014

Asian Pacific American Heritage Month


May is Asian-Pacific American Heritage Month, which was established 35 years ago as Asian/Pacific American Heritage Week.

Links to Cartoonists and Comic Book Artists


Jack Chen
Jack Chen in Life Magazine
Jack Chen on China’s Militant Cartoons


About the Artist: Chu F. Hing
The Art of Chu F. Hing, Part 1: one-page features
The Art of Chu F. Hing, Part 2: covers and stories for various publishers
The Art of Chu F. Hing, Part 3: Marvel Comics
The Art of Chu F. Hing, Part 4: the Green Turtle, and the Judge and the Jury

Monday, April 28, 2014

Anatomy of a Logo: X-Factor


On April 25, 1986, Walter Simonson called and said he would be drawing X-Factor. He asked me if I would be interested in reworking the logo. I accepted. We met for lunch on April 29. Walter liked the current logo but wanted it to be bolder. I agreed to modify the current logo but would also explore other designs.


Photocopies of the previous logo designs

Tracing paper with a couple of logo modifications
and some thumbnail sketches of alternate designs

First version of the bolder logo

Second version of the bolder logo

First alternate logo design

Second alternate logo design


On May 23, Walter and his wife, Louise, stopped by my studio at 6 West 20th Street. First I showed sketches with the bolder letters. He liked them. Then I showed my alternate designs. He paused a while, looking back and forth at the sketches. Then he asked Louise what she thought. I don’t recall what was said but their decision was to go with the second alternate logo design.

The next day I started working out the details of the design. The first thing was figuring out the letterspacing in the word “Factor” as it projected from the bottom of the “X”.

In this sketch all the letters are under the X.

Here the F and R are spaced just beyond the X 
so more of their perspective lines are visible.

Next the F and R were moved just
under the X, and the A was changed.

More adjustments to the letterforms and spacing

These overlapping tracing paper tissues show
how much the letters and spacing changed.

On June 2, I showed a tight pencil rendering to Walter.
He suggested removing the perspective line where the
C and T touched. He wanted the finished art on the sixth.

The finished artwork with register marks for the overlay.

Acetate overlay with X extended beyond the cover’s edge. 
I thought it was possible to have the logo bleed off the top.

Paper was rubber-cemented to the underside of the acetate.
As I far as I know, this version of the logo was never used.

X-FACTOR
#10 (November 1986)–#111 (February 1995)

Mephisto vs. the X-Factor
#2, April 1987

#24, January 1988
I designed “The Fall of the Mutants”.

Merchandising

My logo appeared on annuals two through nine.

#100 with embossed and computer-manipulated logo

Spider-Man and X-Factor: Shadowgames
#1, May 1994

Issue #111 (1995) was last issue with my logo.

X-FACTOR FOREVER
#1–5 (2010)
Font for “Forever” was selected by another designer.

X-Men Special #2, November 1971, was the
first time the X was on top of the other letters.

Related Posts
X-Force
Magik


(Next post on Monday: Asian Pacific American Heritage Month)

Monday, April 21, 2014

Lettering: Here Comes the Sun


Keep Cool
The Inland Printer
August 1897

Eclipse
The American Printer
August 1900

20th Century
The American Printer
January 1901

Illinois Central Railroad
The Philharmonic
October 1901

Butler Brand Paper
Advertising Experience
January 1902

Mazda Lamp
McClure’s Magazine
April 1904
(color blotter)

Life
September 13, 1906

O.J. Maigne Co.
The American Printer
June 5, 1918

to-day buy that liberty bond
The American Printer
August 20, 1918

Sunburst
The American Printer
July 5, 1921

Strathmore Is Part of the Picture
The Inland Printer
January 1922

Cal!forn!a Number
Life
February 26, 1925
Cover by Fred G. Cooper


And there goes the sun.

Sunset Limited
Ad Sense
December 1903

Sunset Red
The Inland Printer
October 1921

(Next post on Monday: X-Factor)